The biggest hurdle to cross for any dealership when it comes to online marketing is visibility, and the most obvious and vital piece of any web marketing strategy is your website. There are many components and considerations that go into all Websites for Car Dealers, and our aim here at Ignition IDS is to simplify the website process for all dealers, from independent to manufacturer-compliant stores.
Website Necessities for Any Car Dealer
Whether you’re an independent dealer or something bigger, the key components of Websites for Car Dealers are the same. Maintaining visibility requires the knowledge to create a SEO backbone for your site, from the bottom-up. Optimization begins with the website’s code, and likewise feeds into every other part of your website. Maintaining functionality requires knowledge of responsive design, which ensures that all of your customers can see every piece of your website on any device without losing functionality. And, of course, generating leads requires an online inventory, so your customers know what they’re looking for and how to contact you.
Building upon this foundation of responsive design and accessibility are the customization options that not only make a website your own, but also add to your website’s overall relevance and utility (and in Google terms, subsequent “web authority”). Here, not only is your branding vital, but your product and service transparency, and your interaction with your customer base and how you capitalize on your web leads.
Car Dealer Website Services and Features
Ignition IDS’ website services are offered with the intent of simplifying web marketing for any dealership, large or small, and to be able to provide affordable services that allows your dealership a competitive edge online. Our Websites for Car Dealers are built on customizable templates that allow for both quick and simple foundation building, while still offering the unique customization any dealer would come to expect from their website. Customization add-ons are always available, with any website.
However, our main intent is to offer affordable options for all dealers, and to help you get the key components of your website online and accessible. Each website we offer is designed responsively, meaning that your customers have the same access to all your website features and your inventory on any device, from a desktop computer, to a tablet, to a cellphone. We also offer inventory management services after building your inventory into your website with different levels of provided assistance, from D-I-Y programs with customer support to full package management.
Affordable, functional, responsive, and customizable: car dealership websites through Ignition IDS are a no-brainer. For more information on our website and inventory services and what we can do for your dealership, do not hesitate to contact us through the form on our website today.